Majid Al Futtaim-Stakeholder Manager, Loyalty Programme

Majid Al Futtaim-Stakeholder Manager, Loyalty Programme
Dubai

ROLE DESCRIPTION

Stakeholder Management Manager

Role Holder (if currently filled):

Role archetype

Division/Department

Grade/Level

MAFH – Loyalty

Reporting to

Location

Senior Manager – Strategy and Product

Dubai

Managing/Leading (if applicable):

Date of last revision

V0.1 25.02.20

Role Specifications

As a key member of the Strategy and Product (S&P) team this role will manage internal stakeholder relationships. SHARE has a number of internal business units (BUs) who are key stakeholders in the SHARE programme, such as groceries (Carrefour), cinemas (VOX), Fashion & Home (All Saints, Crate & Barrel etc. ).

While each BU is responsible for driving member revenue growth and retention for their own business, this role will be reponsibe for co-ordinating all stakeholder engagement to ensure that each BU maximises and optimizes its use of the SHARE programme.

Role Details – Key Responsibilities and Accountabilities:

    • Manage multiple BU stakeholders to maximise the potential of the SHARE programme for the BUs and for Majid Al Futtaim as a whole
    • Maintain an overarching view of all SHARE-related related activities and requirements for each BU, and act as the BU SME within SHARE.
    • Share the loyalty programme strategy and roadmap with BUs
    • Understand and share BU strategies with the wider SHARE team and represent the BUs in decision making regarding SHARE programme initiatives and developments
    • Work with the BUs to devise annual SHARE targets and plans across marketing, technology and operations – working along side the SHARE team responsible for each of these areas
    • Assist with budgets and business cases as required to deliver BU specific projects
    • Monitor and track BU related KPIs and work with BUs to take corrective action
    • Facilitate and manage recurring BU-specific governance forums
    • Assist the BUs in resolving any SHARE related issues that arise during the year across all functions
    • Problem solve and ensure timely response and delivery of solutions from the SHARE team and/or other MAF teams as required, on behalf of the BU – e.g. Holding Technology
    • Assist with presentations for multiple stakeholder forums and communicate across levels of seniority and functions
    • Assist Strategy & Planning senior manager with reporting related to BU performance
    • Assist with other strategic projects as required

Definition of Success

    • High use of SHARE in BU’s day-to-day activities and tactics.
    • Achievement of BU programme targets
    • A collaborative team environment across the BUs and SHARE
    • Coordination of the loyalty team and the wider organisation to achieve BU project goals
    • Positive feedback from internal stakeholders on loyalty cross-functional and cross-business units, interaction
    • Execution of project workstreams to a high quality, on time and to budget

Other Context (if applicable):

ROLE DESCRIPTION

Title:

Code:

Stakeholder Management Manager

Role Holder (if currently filled):

Role archetype

Division/Department

Grade/Level

MAFH – Loyalty

Reporting to

Location

Senior Manager – Strategy and Product

Dubai

Managing/Leading (if applicable):

Date of last revision

V0.1 25.02.20

Role Specifications

As a key member of the Strategy and Product (S&P) team this role will manage internal stakeholder relationships. SHARE has a number of internal business units (BUs) who are key stakeholders in the SHARE programme, such as groceries (Carrefour), cinemas (VOX), Fashion & Home (All Saints, Crate & Barrel etc. ).

While each BU is responsible for driving member revenue growth and retention for their own business, this role will be reponsibe for co-ordinating all stakeholder engagement to ensure that each BU maximises and optimizes its use of the SHARE programme.

Role Details – Key Responsibilities and Accountabilities:

    • Manage multiple BU stakeholders to maximise the potential of the SHARE programme for the BUs and for Majid Al Futtaim as a whole
    • Maintain an overarching view of all SHARE-related related activities and requirements for each BU, and act as the BU SME within SHARE.
    • Share the loyalty programme strategy and roadmap with BUs
    • Understand and share BU strategies with the wider SHARE team and represent the BUs in decision making regarding SHARE programme initiatives and developments
    • Work with the BUs to devise annual SHARE targets and plans across marketing, technology and operations – working along side the SHARE team responsible for each of these areas
    • Assist with budgets and business cases as required to deliver BU specific projects
    • Monitor and track BU related KPIs and work with BUs to take corrective action
    • Facilitate and manage recurring BU-specific governance forums
    • Assist the BUs in resolving any SHARE related issues that arise during the year across all functions
    • Problem solve and ensure timely response and delivery of solutions from the SHARE team and/or other MAF teams as required, on behalf of the BU – e.g. Holding Technology
    • Assist with presentations for multiple stakeholder forums and communicate across levels of seniority and functions
    • Assist Strategy & Planning senior manager with reporting related to BU performance
    • Assist with other strategic projects as required

Definition of Success

    • High use of SHARE in BU’s day-to-day activities and tactics.
    • Achievement of BU programme targets
    • A collaborative team environment across the BUs and SHARE
    • Coordination of the loyalty team and the wider organisation to achieve BU project goals
    • Positive feedback from internal stakeholders on loyalty cross-functional and cross-business units, interaction
    • Execution of project workstreams to a high quality, on time and to budget

Other Context (if applicable):

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