- Experience running lifecycle marketing programs, ideally for an entertainment, music or gaming company, media platform or a consumer subscription business.
- Deep knowledge of current performance marketing tools, strategies and trends, and ability to lead coordinated campaigns from concept to execution.
- Experience using CRM programs to deliver the right message, to the right user, at the right time, through the right channel.
- Track record of success in developing and optimising push notification, email and in-app messaging programs.
- Deep understanding of the iOS ecosystem, monetization, costumer engagement and acquisition models.
- Experience with subscription.
- Strong analytical skills required, along with experience in data visualisation tools and business insights dashboards.
- Ability to work collaboratively and cross-functionally within a global organisation.
- Results-oriented, upbeat and focused with a strong desire to learn and succeed.
- Excellent communication skills (written and verbal) with the ability to build strong ties to partners across multiple countries, both internally and externally.
- Hands-on attitude and excellent attention to the detail.
This position is based in Dubai.
Proficiency in English and Arabic is required. Additional languages are a plus.
Some international travel may be required.
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